Mission & Vision

"To build a platform that connects ideas, themes, and stories across media."

• Ideas – Knowledge, beliefs, claims, and perspectives.
• Themes – Patterns across people, places, and time.
• Stories – Moments, events, and exchanges.
• Across media – Video, audio, and text.

"To ensure every idea in media is discoverable and comparable."

• Every idea – Always on record.
• Discoverable – Always within reach.
• Comparable – Always in context.